With three quarters of the UK ad market now digital (and getting that way worldwide) agencies have to work hard to get ...

Mars Snickers owes quite a debt to BBDO New York, its long-running campaign is constantly refreshed to effect - as retiring ...

WPP went into reverse in the first quarter of 2024, with an organic decrease of 1.6%, in line with expectations, it says, but ...

The latest Advertising Association/WARC Expenditure Report shows that the UK’s ad market recorded a 6.1% increase to a total ...

Hotel brand Sofitel's new "creative vision" is a bit of a mouthful: "Where free minds meet in a world where cultures, ...

Ekin Caglar, the head of agency tech at Publicis Groupe, has moved to the newly-formed T&Pm as global chief technology ...

Even the most ardent dog-lover will get their fill with The Or’s new ad featuring hundreds of Labradors, each one apparently ...

Brands are busily trying to row in on Taylor Swift's 'The Tortured Poets Society' mega-seller, mostly with pathetic bits of ...

Charities can get a bit desperate in the battle for attention; what used to be regarded as unmentionable often figures on ...

VCCP’s new Domino’s campaign is all about the pizza company’s £4 lunch deals. The yodelling sonic trademark has ceded centre ...

Another entry in 2024's humour stakes, "Farewell teenage me" from P&G's Old Spice to flog its "perfume quality" range. Or, ...

Welcome to “Hungry Skies” airline, where passengers are every kind of annoying and only a Snickers bar can maintain the peace ...