The PGA of America has signed a multiyear sports betting partnership with PENN Entertainment seeing ESPN BET become the ...

CommBank Matildas’ Mackenzie Arnold and head coach Tony Gustavsson will join this year’s Vivid Sydney taking part in an ...

Offices and airports have become key hubs for social connectivity and brand engagement for today’s affluent business ...

Welcome back to B&T’s Best Of The Best! For this week’s entry, we’re looking at the executive leaders guiding the indie creative shops – not a holding-co in sight. There are ten names on this list, ...

Mamamia announced yesterday that Natalie Harvey has been appointed as its Chief Executive Officer. This morning, at a celebration of the tenth anniversary of Mamamia podcasting, B&T caught up with ...

DoubleVerify 'Fraud Lab' discovered that, for the first time, smart audio speakers were spoofed by fraudsters.

The Independent Media Agencies of Australia (IMAA) announced a record number of new group deals for its members, offering additional savings on everything from workplace cultural health checks to ...

Audible announced that Mariah Carey’s 'Words+Music' installment, 'Portrait of a Portrait', will debut on Thursday, May 23, exclusively from Audible.

More than 500,000 smart speakers have been the target of sophisticated ad fraud costing advertisers north of $1 million per month. Subbed the ‘FM Scam’, DoubleVerify said it is the second major global ...

Travel company Contiki has launched a social-first campaign that encourages influencers to get off social media and embrace the travelling experience. The campaign took a diverse group of 17 ...

Gippsland Dairy Yogurt is launching a new brand platform this week celebrating the unique, time-consuming process by which it is crafted.

The Australian influencer marketing council (AiMCO) announced its new 'Influencer Agreements 101' webinar – a deep-dive into influencer agreements between brands and influencers, or their agencies.