In the dynamic realm of programmatic video buying, Google's AdX implemented the OpenRTB 2.6 standards on April 1st, 2024 ...

NatWest has launched a new campaign featuring Team GB stars, Sir Chris Hoy, Max Whitlock OBE and Emily Campbell, in the run-up to the 2024 Paris Olympics.

Heineken has teamed up with Bodega to introduce ‘The Boring Phone,’ crafted by Human Mobile Devices (HMD). The innovative, designed with reduced tech capabilities, encourages users to disconnect from ...

Dairylea has partnered with Trainline to launch a new campaign showcasing the importance of unstructured children’s play.

Global fintech app Revolut has launched its first campaign by creative agency, Anomaly, titled ‘The Future of Money’. The campaign showcases the innovative product offerings of Revolut and highlights ...

Partnership managment platform, impact.com, has named Nikolai Lundstrøm Brink as Country Manager, Denmark. In his new role, ...

Vodafone Business has named Marika Auramo as CEO, with effect from 1 July 2024. Auramo, who has over 25 years of experience in the global IT industry, will also become a member of Vodafone’s Executive ...

Meta has temporarily suspended Threads in Turkey following an order from the Turkish Competition and Markets Authority (TCA).

Magnum has launched the largest-ever 3D OOH campaign in the UK to celebrate its new flavour innovations, Euphoria and Chill.

Argos has renewed its sponsorship of ITV’s Coronation Street. As a result, the retailer, which is owned by supermarket giant Sainsbury’s, has become the first commercial sponsor to ‘set up shop’ on ...

AVOW CEO Robert Wildner examines the initial impact and ongoing adjustments as tech giants adapt to the changing landscape.

Powerade has launched a new campaign focused on supporting athletes' mental and physical health, in time for the 2024 Summer Olympics in Paris.